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Lisa Hsia is Executive Vice President of Bravo and Oxygen Digital Media, overseeing Bravo and Oxygen’s digital businesses including BravoTV.com and Oxygen.com, as well as their initiatives on emerging platforms – mobile, apps, gaming, social TV and multiplatform programming. During her tenure at NBCU, Hsia has built Digital Media into an interactive powerhouse with breakthrough innovations that include Bravo Talk Bubble, the first real-time social TV event to combine Facebook and Twitter with live TV viewing, Bravo Now, the first ever tablet/smart phone co-viewing companion experience, PlayLive, a new form of participation TV and the ambitious transmedia initiative “Last Chance Kitchen,” which recently earned a Prime Time Emmy Award for Creative Achievement in Interactive. This cutting edge digital series for “Top Chef” allowed viewers to follow storylines across multiple platforms and resulted in the most streamed series in NBCU networks’ history. The Bravo team is also known for breaking new ground in first-ever brand partnerships with companies such as Foursquare, Groupon and Twitter.
Hsia was recently included in the 2013 Broadcasting & Cable Digital All-Stars List, 2013 CableFax Digital Hot List and named one of Cynopsis Media’s Most Intriguing People of 2013. Additionally, Hsia was honored as one of the “Top Women in Cable” by CableFAX in 2013 and as a “Media Maven” by Ad Age in 2011. Bravo and Oxygen Digital have been recognized with numerous awards including a 2013 Prime Time Emmy for achievement in Multiplatform Storytelling, a Webby Award, Media Vanguard Award, Mobile Excellence Award, Mobile Marketing Association Award, ITVT Award and nine Prime Time Emmy nominations for Interactive and Non-Fiction Content.
Hsia originally joined NBCUniversal as Katie Couric’s Senior Producer and served as Vice President of NBC News since 2001, where she had executive oversight for the “Today” show, “Dateline” and the long-form programming unit Peacock Productions. An NBC News veteran of eleven years, she previously worked for ABC News as Diane Sawyer’s producer at “Prime Time Live” from 1989-92. Hsia has been the recipient of numerous journalism awards including six News Emmy Awards, the Edward R. Murrow Award, a Sigma Delta Chi award, an IRE award and the National Press Club's Freedom of the Press Award. Before that, Hsia was a producer and director of documentaries including "The Emperor's Eye: Art and Power in Imperial China" and "Made in China." She was also the producer and associate producer of two feature films, "A Great Wall" and "Old Enough," both released by Orion Classics.
Hsia currently serves on the board of the Tribeca Film Institute. She is a graduate of Harvard University and has a MBA from Columbia University Business School. Hsia lives in Manhattan with her husband and son.