[itvt] is pleased to announce that we have updated the TVOT NYC 2016 Schedule of Sessions with more details about the keynote fireside conversation between Scott Ferber, CEO of Videology, Maria Mandel Dunsche, Head of Marketing at AT&T AdWorks, and Howard Homonoff, Media and Entertainment Columnist at Forbes.com. We have also included this information below.
We will be announcing details of additional TVOT NYC 2016 sessions this week and next.
10:05-10:35AM, December 8th
Building a 21st Century Media Company: A Fireside Chat about Transformation, Technology and the Future of TV
TV now stands firmly at the intersection of technology and content. Maria Mandel Dunsche, Head of Marketing at AT&T AdWorks, and Scott Ferber, CEO of Videology, will discuss how media companies are adapting to this converging landscape, what "TV" really means in a cross-device world, and how data is transforming the way advertisers speak to audiences. Media strategist and Forbes contributor, Howard Homonoff, will lead the conversation.