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Tom Weiss

Chief Data Scientist

Tom is a TV big data analytics innovator and is Chief Data Scientist at MarketCast.Prior to joining MarketCast, Tom led the technology and data science teams at Deductive, a data science services company acquired by MarketCast in 2020.Over the course of his career, Tom has developed many of the algorithms used by leading media companies and researchers to compare Smart TV data with traditional TV data sets. Previously, Tom founded Genius Digital, providing consumer analytics and insight to MVPDs across Asia and North America. Tom also developed the TV Genius content discovery platform which was deployed across Europe before being acquired by Red Bee Media (now Ericsson).Tom has a degree in Physics from Oxford University and lives in the UK with his wife, four children, seven guitars and a double bass."