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Ryan Reed

Director of Innovation--TV/Video
As Director of Innovation, TV & Video Innovation, Ryan Reed leads Lotame’s efforts in bringing audience-driven solutions to the television industry. He has been the driving force for enabling audience-targeting capabilities for linear TV. Ryan first began building software solutions for the local broadcast industry as a Product Manager with Matrix Solutions. Prior to joining Lotame, Ryan led product efforts for Comcast’s Interactive Television initiatives and developed Interactive TV products for Canoe Ventures, a joint venture of the 6 largest cable providers.
Company Profile: 
Lotame, the leading independent data management platform (DMP) and largest and most trusted global data exchange, helps brands, agencies and publishers around the world use quality data to build stronger connections with their consumers. Additionally, Lotame's aiTV (Audience Intelligence for Television & Video) offers a suite of solutions that bridge the gap in television advertising by bringing rich audience targeting options, once only available in digital channels, to television stations, agencies and marketers. Committed to innovation, agility, and — above all, customer success, Lotame aims to continually find new and meaningful ways to help clients harness the power of data to fuel more relevant and personalized experiences across screens and devices, online and off. For more information, visit www.lotame.com