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Marissa Jimenez

MODI Media

Marissa Jimenez is President of MODI Media, GroupM’s advanced TV advertising specialty business. At MODI, Jimenez’ focus is on furthering MODI’s leading position in linear addressable TV, expanding adoption of its over-the-top (OTT) solutions, and continuing to innovate data-enhanced cross-platform TV solutions for clients. As advertising clients continue to grapple with consumers’ evolving TV consumption behaviors across an array of distribution platforms, MODI continues to offer clients first-to-market solutions that allow them find and engage their consumers on screens big and small.

Prior to MODI Media, Jimenez was at Altice USA, where she was most recently Vice President of Advanced Advertising and Business Development. Prior to Altice, she spent nine years at Comcast, working in several of their business divisions including Comcast Spotlight and Comcast Interactive Media. Marissa lives in New York with her eight year-old son Aiden, and has a BA in Advertising from Temple University.