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John Zamoiski

CMO
Fandor
John began his career in 1976 by hitting the road as a regional marketing director with Feld Entertainment. Over the six years he was with Ringling Bros and Barnum & Bailey and Disney on Ice, he learned the time tested techniques and art of field marketing and promotion on every level in major and secondary markets including San Diego, Pittsburgh, Birmingham, Providence, New York City, Miami and over 30 other cities. 
 
Looking to establish firmer roots, but far from road weary, John joined Ash LeDonne Advertising in 1982 where he started their promotion division and worked with clients including Broadway shows, fledgling cable networks, arena events, Diana Ross, Pat Benatar and David Bowie.In order to expand his horizons, in 1986 Zamoiski became Senior Vice President of Don Jagoda Associates where he built their sponsorship activation and entertainment marketing practices with a broad spectrum of clients including AT&T, Comcast, TV Guide, HBO, Time-Warner.
 
In 1994 the lure of entrepreneurship led John to found Vertical Mix Marketing as a full-service strategic planning, strategic alliance and execution agency. Over the next seven years, the agency grew to a staff of over 35 while representing such clients as NBC Cable Networks, Compuserve, Food Network, Comcast, MediaAmerica, AOL, Capitol EMI, A&E, Showtime and others. His work in consumer promotion, local and national ad sales marketing and trade marketing garnered over 50 major industry awards. In 2001, he sold to The GEM Group who had a core competency in sports marketing. For the next two years, John led the agency’s entertainment and media practice.
 
In 2003, Zamoiski was once again bitten by the entrepreneurial bug which resulted in the founding of Bottlerocket Marketing Group which grew to three offices and over 50 on staff developing and activating fully integrated marketing programs including strategic alliance programs, loyalty, national and local ad sales marketing and fan club marketing, fulfillment programs, sweepstakes administration programs and event programs. Bottlerocket Marketing Group represented over 50 clients including AETN ad sales, Bravo ad sales, NBCUniversal Digital sales, HGTV, Learning Care Group, PetSmart, New Balance, Isle of Capri Casinos, Amerirpise, Vh1, The Bronx Zoo, The Outdoor Channel, AMC TV, REELZ, Johnston & Murphy, A&E, History Channel, GE Lighting, TNT, GE, Spa Finders, Syfy, Dunkin Donuts and Rockport Shoes. Bottlerocket Marketing Group became the largest marketing agency in the cable television industry and grew to become a major power in event marketing. 
 
During this time, John also co-founded Vanguard Entertainment Marketing Group with close friend and product placement pioneer Norm Marshall and former Davey Brown Entertainment chief Mark Owens (now CEO of Rogers & Cowan). This company was dedicated to selling product placement in movies and television on behalf of entertainment content owners and brands. The company represented A&E, HSN, a number of studios and producers. In 2011, the company was sold to Bill Gates owned Corbis Images with Norm Marshall Associates to become Corbis Entertainment.
 
 
Bottlerocket was recognized in the Top 100 Promotion Agencies by PROMO MAGAZINE every year and in the top 100 Event Marketing Agencies by EVENT MARKETER MAGAZINE for more than ten years.  In late 2012, Bottlerocket Marketing Group was acquired by Brand Connections, owned by Veronis Suhler Stevenson (VSS), a leading media and communications private equity firm. Zamoiski continued as CEO of the subsidiary and took on the additional role of EVP of Client Innovation for the parent company through the end of 2014.
 
In January 2015, John joined AdLarge Media as COO (where he was already an investor and board member). AdLarge Media is the fastest-growing independent audio advertising sales company in the U.S., representing terrestrial radio, digital, and mobile content providers including NASCAR, INDY RACING and NCAA FOOTBALL. AdLarge serves a large portfolio of agencies and brands, and is widely recognized for its collaborative partnerships.  Founded in 2010, AdLarge Media has offices in New York, Los Angeles, Chicago, and Detroit.
 
In April 2016, to go back into the agency business, John relinquished his role as COO of AdLarge Media (and remains on the Board of Directors) so he could accept the role of Managing Director of SOURCE CXM, a member of the MDC Group of agencies. As Managing Director he has taken a leadership position to work with the broad based clients of this 26 year old national marketing agency that include such brands as Verizon, AARP, 8 O’clock Coffee, Stew Leonards, Chase Bank, ESPN, Juicy Juice, Time-Warner, ADT and Bic. SOURCE was absorbed by MDC partner agency Doner on January 1, 2018 and was re-named Doner CX. John focused the majority of his time on the road working on business development, visiting with clients to work with them on marketing plan development and in mentoring the account management team of the agency. 
 
After 2 ½ half years, John joined Fandor on October 1, 2108 as Chief Marketing Officer. After seven years, Fandor has already cemented its position as the largest independent movie streaming service in the United States, dedicated to independent film, international movies, documentaries and classics. At Fandor, John is leading a team dedicated to branding, growth, and retention while exploring the opportunities to evolve Fandor to become a membership centric community that can act as a hub of activity, interaction and benefits for movie lovers across all categories. He is expectations of movie lovers and creating a conversation between Fandor and its membership that will result in a Fandor increasing its overall relevance to an engaged audience.
   
Zamoiski’s expertise in entertainment and communications marketing has led to his being recognized as one of most influential people in cable television by Cable Fax Magazine and has been recognized with over 150 marketing awards. In 2013, John was inducted into The Cable Pioneers recognizing his contributions to the growth of the cable industry as their first member in their 50 year history who has never worked for a cable network or cable company.
 
A frequent speaker at conferences and for corporations, John was a professor of Sports & Entertainment Marketing at NYU for ten years. He is past Chairman of the Promotion Marketing Association which is now part of the ANA and currently serves on its Presidents Council. He is also the founding chairman of the Agency Council of CTAM (Cable Television Marketing) and was the event chairman of the Mark Awards for 15 years. John was appointed to the Advisory Board of the Paley Center for Media in 2010, currently sits on several philanthropic boards including The Cystic Fibrosis Foundation and the North Fork TV Festival.
 
A 1974 graduate of Washington & Lee University, John sits on the board of the Hillel House and founded the annual AdLib Conference that gives students a perspective on advertising through the lens of a liberal arts education. John is a native of the Washington, DC area, and has been a New Yorker for over 35 years.