Company Profile:
The Advanced Warning and Response Network (AWARN) will leverage the unique capabilities of Next Generation Television (ATSC 3.0) to create the world’s most advanced emergency alerting system. The AWARN Alliance has come together to develop AWARN and create a sustainable alerting system that is synergistic with core business enhancements and new service offerings of the Next Gen TV business model(s). The Alliance membership includes commercial and public broadcasters who reach 90 percent of U.S. households, the National Association of Broadcasters, the Consumer Technology Association, LG Electronics, the Interactive Television Alliance, and a growing number of U.S. and Korean technology companies and service providers. An AWARN Advisory Committee of major alert originators has been formed to help guide the development of AWARN alerting.