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Jay Prasad

Chief Strategy and Business Officer

Jay Prasad’s extensive background in TV, digital video, mobile and data-driven advertising makes for a unique combination of digital media and ad technology experience. He has held strategic business development and management roles with Yahoo!, FreeWheel, Ernst & Young and VP of global business development at TubeMogul. Jay leads a team at VideoAmp that helps partners and clients envision, plan and execute cross-screen video advertising initiatives, implement TV technology integrations and leverage data science to measure actual sales impact for brands. Jay earned his BBA in Marketing, International Business, and Risk Management from the University of Wisconsin-Madison, and studied International Business and International Political Economics at the London Business School. 

VideoAmp is the software and data solutions company that is unifying linear TV, CTV / OTT, and digital video advertising. We believe in challenging paradigms to maximize value. We do this by empowering marketers to execute on the metrics that matter. Our software and data solutions optimize brand marketing investments to real business outcomes. VideoAmp is backed by Mediaocean, RTL Group and six other top venture capital firms. For more information, visit VideoAmp.com or follow us on Twitter, Facebook, and LinkedIn.