As the Vice President of Advanced Advertising, New Business and National Sales for NYI, Jason leads the execution of highly successful media strategies, using census-level data and deep-dive analytics to target audiences across the robust Audience One platform he helped build.Jason brings with him over 20 years’ experience in the media industry, and is well-versed in working with high-profile clients on large-scale campaigns that drive engagement—and revenue—using best-in-class multi-screen advertising solutions.Before joining NYI, Jason held several positions at Cablevision and Altice USA: First as an Account Executive for over 10 years, then moving up to Director of Addressable Advertising, where he was tasked with closing, growing and scaling addressable and data-driven video advertising revenue across a designated portfolio of client-direct and agency-based accounts.Prior to Altice, Jason served as an Account Executive for WPIX-TV CW11, the Tribune flagship station of The CW Television Network.For over five years, he was an Account Executive for News 12 Networks, the first and largest 24-hour local cable network to be established in the United States.He received his B.A. from Susquehanna University.