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Christine Grammier

Head of Buy Side TV

Christine Grammier is the Head of Buy Side TV at LiveRamp, where she partners with brands and agencies to weave the power of identity into all of their premium video strategies. Christine leads a team who coaches brands and agencies on how to accelerate their targeting and measurement strategies in TV. After 15 years of building the first person-based online and offline attribution platform in her previous role at Marketing Evolution, Christine knows how to combine process, data and technology to achieve results. Christine holds a BS in business from California Polytechnic State University, San Luis Obispo, and continues to serve on its Business Analytics Advisory Board.