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Chris Falkner

Head of Television

Chris Falkner is the Head of Advanced TV at leading location data and measurement company, Cuebiq. Chris spearheads Cuebiq’s TV initiatives, as well as partnership efforts for linear and advanced TV attribution solutions.  With over 15 years of industry experience, Chris’ success comes from his understanding of the impact technology and data have on advertising. Previously, Chris was the SVP of Advanced Television at NBC Broadcasting and has worked on IAB’s Advanced TV Committee since 2009. In addition to his expertise in Advanced TV, Chris holds 3 patents in television and computed tomography systems, has a B.S in mechanical engineering from the University of Notre Dame, and serves on the Executive Board of the Hoboken Communities of Faith Homeless Shelter.

Company Profile: 
Cuebiq is a leading consumer insights and measurement company leveraging the largest database of accurate and precise location data in the U.S. Its data intelligence platform analyzes anonymous location patterns to allow businesses to glean actionable insights and better understand the offline consumer journey. Cuebiq’s SaaS platform provides clients offline location analytics, real-time audience optimization, cross-channel footfall attribution, as well as geo-behavioral audiences for cross-platform ad targeting. Learn more about Cuebiq - download our comic book: https://go.cuebiq.com/WC-The-Adventures-of-Clara_LP-OFFER.html