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Andre Swanston

Tru Optik

Andre Swanston is the Co- Founder and Chief Executive Officer of Tru Optik Data Corp. Tru Optik is an innovative digital media intelligence company that powers OTT audience measurement and ad targeting for many of the world’s largest media companies and agencies. Tru Optik was named “Best in Show” at the 2015 OTT Executive Summit and has been named “Cool Vendor” in Information Innovation by Gartner. Andre is a proven leader with a wide range of experience in marketing and finance. Swanston was the founder of Full Eclipse, a millennial-facing marketing and event production company that owned and operated nightclubs and sports bars in college markets.  Swanston went on to lead the Media and Entertainment division at a boutique investment bank in NYC, and served as a Vice President of Investments at JP Morgan Chase. Andre has been regularly interviewed by leading print and TV media for his expertise in OTT content monetization. Mr. Swanston graduated from the University of Connecticut with a B.A. in Economics.