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Adam Gaynor

VP of Network Partnerships
VIZIO

Adam is a decisive sales executive with leadership experience driving business transformationand organizational change on behalf of leading media companies. A noted industry expert, hehas a strong reputation for seizing strategic opportunities to develop client-centric productsolutions that connect brands to audiences across advanced TV, digital and traditionalbroadcast/cable platforms.Currently, Adam serves as Vice President of Network Partnerships and Head of Addressable forVIZIO. In this role, Adam leads Project OAR, the consortium of America’s leading mediacompanies created to establish a common technology for dynamic, addressable advertisingmanagement for television.Most recently, Adam was Vice President of AMCN Agility, the Data Solutions Sales team for AMCNetworks. There, he created and oversaw the development and monetization of all advancedand data-driven TV advertising opportunities across the AMC Networks portfolio. Adam led theteam that partnered with Business Intelligence, Research, Data Science, and Content andInventory Strategy to enhance existing and cultivate new relationships with national advertisersseeking to leverage data-driven tactics.Prior to joining AMC Networks, Adam was Vice President, Media Sales & Analytics for DISHNetwork, where he led the company’s media sales division, inclusive of all addressable,interactive, programmatic, and OTT initiatives. Before DISH, Adam served as Executive Directorof Digital Media and Interactive Advertising Sales for Game Show Network, where he led thecreation and subsequent sale of strategic, cross-platform marketing solutions. He began hiscareer at CBS in the New Media division and held various advertising sales roles with increasingresponsibility at TechTV and Comcast Networks.Adam serves on the board of directors for the IRTS Foundation, an organization with a focus onbuilding future media leaders. He received dual bachelor’s degrees in Journalism and Psychologyfrom Rutgers University, and a master’s degree in Broadcast Journalism from Syracuse University.Adam received a certification from Harvard Business School’s Cable Executive Management Program,CTAM, as well as IAB’s Data 360 and Digital Media certifications. He resides in New Jersey with hiswife and their two children.