Warning message

ResponsiveMultiLevelMenu (codrops) style requires jQuery library version 1.7 or higher, but you have opted to provide your own library. Please ensure you have the proper version of jQuery included. (note: this is not an error)

Radio ITVT Podcast

3 months 1 week ago
AUDIO ONLY: ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19 crisis. This episode features John Lawson and Anya Shetler of the AWARN Alliance, an organization that is championing the use of ATSC 3.0/NextGen TV to reinvent how we warn people and provide them with news and information during emergencies. Among other things,... Read more
3 months 1 week ago
AUDIO ONLY: ITVT and TVOT are pleased to present the premier episode of Televisionation, our new video/audio podcast series exploring how the advanced/interactive-TV industry is responding to the Covid-19 crisis! In this episode, three prominent industry analysts—Colin Dixon, Chief Analyst at nScreenMedia; Tim Hanlon, CEO of The Vertere Group; and Alan Wolk, Lead Analyst at TV[R]EV—tell us about their own lives in this time of social distancing... Read more
4 months 4 days ago
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “The Economics of OTT TV: New Monetization Models and Their Implications.” The session was described in the show brochure as follows: “This panel will explore the different subscription-based, advertising-based and hybrid business models that are now being employed to monetize OTT TV content, identifying which approaches have proven most and which least successful to... Read more
4 months 1 week ago
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “From ATSC 3.0 to NEXTGEN TV.” The session was described in the show brochure as follows: “The first phase of the commercial rollout of ATSC 3.0--the new broadcast-TV standard that combines OTA TV with broadband, thus potentially enabling a huge range of new broadcast services (including 4K and UltraHD HDR, enhanced audio, rich user interfaces, interactivity,... Read more
4 months 2 weeks ago
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “The Research Infrastructure for Direct-to-Consumer Streaming Services.” The session was described in the show brochure as follows: “The move to Direct-to-Consumer (D2C) services is one of the hottest topics impacting the media industry today. These services require far different research, data and analytic support than are typically required for media companies.... Read more
4 months 3 weeks ago
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “Understanding the Fragmented Audience: New Developments in Measurement and Data Science.” The session was described in the show brochure as follows: “This session will explore the future of audience measurement and the innovations that are emerging in response to the ongoing fragmentation of TV viewership. Panelists will examine the pros and cons of the many ways that... Read more
5 months 1 week ago
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “Streaming the News: The Legacy Brands Rebrand.” The session was described in the show brochure as follows: “This session will explore how the digital arms of broadcast networks' legacy news operations are balancing maintaining those networks' brand equity with the need to adapt to an environment that is quickly changing around them--not only technologically, but... Read more
5 months 2 weeks ago
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “AI and ML Take Over TV: Monetizing Data in Every Pixel.” The session was described in the show brochure as follow: “As the streaming wars heat up, and as the peak TV era continues to extend its cycle, the role of artificial intelligence (AI) and machine learning (ML) in the TV industry's audience development, subscriber retention, content search, and user experience is... Read more
6 months 1 day ago
ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “The ROI of UX.” The session was described in the show brochure as follow: “Making sure that your UX can bring value to your organization can often be a challenging thing to quantify. If viewers are gravitating to both mobile and connected-TV viewing, are there design principals which will work for both mediums? How do we measure design choices? Is there a formula to... Read more
6 months 3 days ago
ITVT is pleased to present an audio recording of the TVOT NYC 2019 keynote fireside chat, which featured Marcien Jenckes, President of Comcast Advertising, in conversation with Sean Coar, SVP of Data Strategy at Viacom. The session, entitled “On Addressability: A Programmer’s Perspective,” was described in the show brochure as follow: “Comcast, joined by Charter and Cox, launched On Addressability to make one-to-one targeted TV advertising more... Read more

Pages