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Podcasts

11 years 1 month ago
This broadcast will feature three high-profile figures from the interactive TV space--Patrick Donoghue, VP of ITV product management at Time Warner Cable; Bill Niemeyer, chief of analysis and research at BlackArrow; and David Preisman, VP of interactive television at Showtime Networks --providing a retrospective of the last month in interactive TV and presenting their picks for the month's most important ITV stories as well as a "featurette" on... Read more
11 years 1 month ago
Tracy Swedlow, editor-in-chief of itvt.com, interviews Andrew Solmssen of Schematic during our hour about interactive TV advertising and what makes a well-designed and effective ad. He will give us great examples about what works and what doesn't and discuss the changing landscape of advertising across platforms.

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