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Podcasts

1 day 9 hours ago
ITVT is pleased to present an audio recording of the TVOT SF 2019 fireside session, "Google and the Future of Local TV News." The session was described in the show brochure as follows: "Columbia Journalism Review published a paper coining the phrase 'news deserts' for those areas where local newspapers have closed across the country and left no newspaper covering local issues. What this study doesn't address are all of the local TV and radio... Read more
1 week 6 days ago
ITVT is pleased to present an audio recording of the TVOT SF 2019 keynote session, "Distribution Fireside." The session was described in the show brochure as follows: "This session will feature a deep-dive conversation about the content distribution landscape during a time of digital disruption. It will identify challenges and opportunities, explore how programmers and distributors can best work together and navigate the ecosystem, and examine... Read more
3 weeks 8 hours ago
Steve Reynolds is President of Imagine Communications, a provider of multiscreen-video and ad-management solutions to numerous broadcasters, networks, operators and enterprises around the world (the company claims that nearly half of the world's video channels traverse its products). In this recorded interview with ITVT Editor-in-Chief, Tracy Swedlow, Reynolds discusses the company's extensive work in the ATSC 3.0 space, and why he believes the... Read more
4 weeks 1 day ago
ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "How Television Can Survive and Thrive." While we are making the recording available free of charge, you can also purchase a transcript of the session here: https://gumroad.com/l/Hcjgj The session was described in the show brochure as follows: "It's no secret that traditional commercial television is facing an existential threat from online media, from VOD services such... Read more
1 month 3 days ago
ITVT is pleased to present an audio recording of the TVOT SF 2019 session, "How Attribution Will Change Not Only Advertising, but TV Itself." While we are making the recording available free of charge, you can also purchase a transcript of the session here: https://gumroad.com/l/uVbca The session was described in the show brochure as follows: "As the science of attribution--the ability to gain insight into the relationship between advertising... Read more
1 month 2 weeks ago
The CEO of Clicktivated says that consumers are now used to clicking and touching, and that is why the market is ready for another try at shoppable video. Find out how his company plans to capitalize on the opportunity. Chris Roebuck, Founder, and CEO of Clicktivated joined us this week to discuss how his company is making it easier than ever to enable interactive features in any video. A full transcript of the interview is available for a... Read more
1 month 3 weeks ago
ITVT is pleased to present a free audio recording of the TVOT SF 2019 session, "Addressable TV Leaders Roundtable." While we are making the recording available free of charge, you can also purchase a transcript of the session, for a nominal fee ($35), here: https://gumroad.com/l/DZVLMB The session was described in the show brochure as follows: "According to the Video Advertising Bureau, spending on addressable TV advertising will rise to $3.3... Read more
2 months 1 week ago
Randa Minkarah is Co-Founder and COO of Transform, Inc., a company that offers a machine-learning and artificial intelligence (ML/AI) platform for video, which it bills as answering the fundamental questions of why audiences connect, react and engage. In this recorded interview with ITVT Editor-in-Chief, Tracy Swedlow, Minkarah discusses the origins of Transform, how the company leverages ML/AI to provide studios, networks and local... Read more
3 months 2 weeks ago
In this discussion with Hub Research’s Jon Geigengak, we discuss what people’s TV bundles look like today. We also dig into what makes people happy about their bundle, what makes them sad, and what it tells us about Disney+ prospects when it releases in November. Chapter 1: About TVOT San Francisco (0:30) There will be some great fireside chats and panels at this year’s TV of Tomorrow Show in San Francisco on June 12th and 13th. For example,... Read more
3 months 4 weeks ago
Steve Shannon is CEO of Tetra TV, a connected-TV advertising network that he launched last month with fellow former Roku executive, Jim Lombard. The company bills itself as pooling ad inventory from over 100 top streaming video channels, in order to deliver DAI-enabled targeted campaigns across a range of streaming platforms, including Apple TV, Chromecast, Amazon Fire TV, Roku, Sony PlayStation and Microsoft Xbox, as well as smart TVs from... Read more

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