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Howard Fiderer, VP, Product Line Management, Invidi Technologies

Invidi Technologies is in the center of all the action when it comes to developing the technologies and systems the cable operators are deploying through their Canoe Ventures joint venture. Howard Fiderer will talk about their new Advatar platform enabling EBIF interactive TV addressable advertising. Tracy Swedlow, editor of itvt.com, tvot09.com and blog.itvt.com, is your host.