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tracy's blog

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InteractiveTV Today [itvt], the first, best and most widely read news source on interactive and multiplatform television, is pleased to present the fifth annual TV of Tomorrow Show , May 17th-18th (Tuesday-Wednesday), 2011 in San Francisco, California at the famous Yerba Buena Center for the Arts.

The first four TV of Tomorrow Shows--and our recent TVOT NYC Intensive event--were praised by sponsors, speakers, exhibitors and attendees not only as true experts' conferences that attracted a veritable "who's who" of the interactive TV industry, but as offering a thoroughly unique and enjoyable experience. As always, we are working hard to ensure that the TV of Tomorrow Show 2011 is even better.

To find out more about discounted early-bird registration , click here To find out more about sponsorship and exhibition opportunities , contact us at swedlow@itvt.com or 415-824-5806 For a gallery of photos from the TV of Tomorrow Show 2010, click here For a gallery of photos from TVOT NYC Intensive, click here To explore our dedicated TV of Tomorrow Show Web site , click here To discuss the TV of Tomorrow Show, or to give us feedback and suggestions (including new technologies you would like to see showcased and topics you would like to see discussed), email us at swedlow@itvt.com

TV of Tomorrow Show 2011 sponsors include : Softel Group , Ensequence , HCL , Alticast , S3 Group , ThinkAnalytics and Breakaway Communications

[itvt] would like to extend a very big and heartfelt THANK YOU to presenting sponsor, Canoe Ventures, and all the other companies and organizations whose sponsorship made TVOT NYC Intensive--our recent sold-out event in New York City--possible. Without the upfront commitment of our sponsors--many of which have been loyal supporters of our efforts for many years now--we would not be able to produce our TV of Tomorrow events. We truly appreciate their help in making our first New York event such a success.

A full list of the sponsors of TVOT NYC Intensive , together with their descriptions of the products and services they provide to the industry, is below. Please note that many of these sponsors have already committed to supporting our next event, the fifth annual TV of Tomorrow Show, which will be taking place in San Francisco next spring and which we will be announcing soon.

[itvt]'s regular news coverage, which was on hiatus as our editorial team worked on TVOT NYC Intensive, will resume shortly.


Canoe Ventures is a company founded by the nation's leading cable operators including Bright House Networks, Cablevision Systems Corporation, Charter Communications, Inc., Comcast Corporation, Cox Communications Inc., and Time Warner Cable. Based in New York City, the company is focused on making cable's advanced television solutions easier to buy, use and measure. It is creating innovative products and services for networks to enhance programming and empower viewers to interact with their TV's. The company is comprised of a team of experts from some of the top companies at the forefront of media innovation. Each member brings its own significant skill set to the table, which will play an integral role in bringing TV a giant step forward into the future.


Softel is a global leader in key TV and video technologies including subtitling and captioning, interactive TV, MPEG stream processing and multiplexing, opt and ad insertion cuing, and Teletext, delivered through a full range of products, professional services and bespoke development. Based in Pangbourne, near Reading in Berkshire, England, Softel also owns Softel-USA LLC, which focuses entirely on the Americas from its metro New York location. The company also has an impressive network of partners worldwide. With almost three decades of broadcast experience, Softel has built a customer list that encompasses prestigious "blue chip" broadcasters and major post production facilities, as well as freelancers and smaller facilities.

InteractiveTV Today [itvt] is pleased to announce WE ARE SOLD OUT . Please contact Richard Washbourne at rwashbourne@itvt.com to be put on the waiting list. If more afterparties are announced, we will let you know. Stay tuned for TVOT 2011 Spring in San Francisco!


Unique Event Will Enable Advertisers, Agencies, Broadcasters and Other Stakeholders to Engage in Productive Dialog with Canoe Ventures, the Company Charged with Implementing Cable's Vision for a National Interactive TV Platform


[itvt] is pleased to present TVOT NYC Intensive , a unique dialog event that will take place in New York City on Thursday, November 18th, 2010 and that will build on the success of our annual TV of Tomorrow Show (Spring, 2011, San Francisco), now in its fifth year.

TVOT NYC Intensive will focus on the new national interactive TV platform--primarily on the EBIF-based national cable ITV platform, but also on that platform's relationship with the major US satellite and IPTV platforms, and with the emerging connected and hybrid TV spaces. It will explore how brands, agencies and broadcasters can monetize this new platform through advertising and commerce, and on how they can take advantage of the new opportunities for measurement and consumer data generation ("clicks") that the platform makes possible. The event will also examine the potential of the platform to disrupt established television programming genres and business models and reshape the economics and the ecosystem of TV.


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