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Dave Morgan

CEO and Founder
Simulmedia

Dave Morgan is the CEO and Founder of Simulmedia, a New York City-based television advertising company. A lifelong entrepreneur, Morgan focuses today on helping advertisers improve the outcomes of what is often their biggest line item: TV advertising. Dave previously founded TACODA, Inc., an online advertising company that pioneered online behavioral marketing and which was acquired by AOL in 2007. He also founded Real Media, Inc., one of the world’s first ad serving and online ad network companies and a predecessor to 24/7 Real Media, which was later sold to WPP.

In the early 1990's, Dave served as General Counsel and Director of New Media Ventures at the Pennsylvania Newspaper Association.

Morgan is a Political Science graduate of The Pennsylvania State University and holds a J.D. from the Dickinson School of Law. He serves on the Advertising Research Foundation and was a long-time member of the executive committee and board of directors of the Interactive Advertising Bureau (IAB). Dave, his wife, writer Lorea Canales, and their two daughters live in Manhattan.