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Beth Rockwood

SVP, Ad Sales Research
Turner
Beth Rockwood is senior vice president of ad sales research at Turner. Rockwood oversees research for Turner’s portfolio of linear and digital brands, marketplace intelligence, category and client insights as well as outcome focused research for advertisers. Based in New York, she reports to Katrina Cukaj,  executive vice president, sales strategy at Turner.
 
Prior to joining Turner in 2016, Rockwood served as senior vice president ad sales research at Discovery Communications, where she managed sales research,  marketplace intelligence, and audience forecasting for the company’s portfolio of networks. Before joining Discovery Communications in 2003, Rockwood held positions at CBS Corporation and Young & Rubicam.
 
Rockwood has a Bachelor’s degree from St. Lawrence University. She currently serves on the board of trustees of the Advertising Research Foundation, is a trustee for the Marketing Science Institute, on the advisory board for Ehrenberg-Bass, and the research board of the Interactive Advertising Bureau.
 
Turner Ad Sales monetizes the company's portfolio of leading entertainment, kids, news and sports properties through advertising and brand activations. Attracting a wide-scale audience of diverse consumers, the collection includes leading media brands CNN, HLN, Great Big Story, TBS, TNT, truTV, Cartoon Network, Boomerang, Adult Swim, Bleacher Report and Turner Sports' high-profile coverage of the NBA, MLB, NCAA, PGA and the newly-formed ELEAGUE. In addition, the company has digital sales partnerships with the NBA, NCAA and PGA.
 
Turner, a WarnerMedia company, is a global entertainment, sports and news company that creates premium content and delivers exceptional experiences to fans whenever and wherever they consume content. These efforts are fueled by data-driven insights and industry-leading technology.