Field Garthwaite


Field has worked in digital distribution, data architecture, and video monetization for over 8 years. Before IRIS.TV, he worked in QA and Administrative Software Development at Rubicon Project and HBO. He has experience in many aspects of filmmaking including: post-production work on the Emmy winning documentary Girls on the Wall and distribution at Universal Pictures. He developed the core architecture for Jukebox TV and successfully expanded the company to become IRIS.TV in 2012.

The future of television and consumption on web/mobile
Big data in entertainment
Mobile video trends, usage and methodology


IRIS.TV, Inc is a video recommendation service that allows video publishers and content owners to generate more video views and serve targeted ads in a continuous playback experience. The software is designed to increase revenue and simplify operations for web and mobile video distribution, matching content and ads based on audience preferences and user interactions. The company’s core product Adaptive Stream™ delivers relevant content in a television-like experience, personalized to each viewer’s interests.