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Arthur Orduña is Senior Vice President and Chief Innovation Officer for The ADT Corporation, responsible for leading the company's long-term technology vision and strategy. He drives the strategic roadmap for new and existing solutions, identifies future technologies that will enhance the ADT customer experience, and builds strong relationships with innovative technology companies.
Prior to joining in October 2012, Arthur worked for Canoe Ventures, LLC, a joint venture founded by the top six U.S. cable companies, first as Chief Technology Officer then Chief Product Officer. He was responsible for building a national data and interactive services platform, developing product and technology strategy, and launching new applications and services with key partners including Comcast Cable, NBC-Universal, Time Warner Cable and Cox Communications. Prior to Canoe Ventures, he was Senior Vice President of Policy & Product for Advance/Newhouse - Bright House Networks where he oversaw all new video, broadband, voice and wireless product development and deployment across all Bright House Network systems. Earlier in his career, Arthur served as Vice President of Product & Marketing for Canal+ Technology U.S./Vivendi-Universal, and also Vice President of Product & Marketing for Integrated Systems Inc./Diab-SDS prior to its acquisition by Wind River Systems/Intel.
He holds a B.A. degree from Cornell University in Ithaca, New York.