As chief operating officer for Syabas Technology, Alex Limberis manages the company's marketing, product planning and business development from its headquarters in Fremont, California. Mr. Limberis is a 20+ year veteran in software, data communications and media technologies. Prior to joining Syabas he was the director of wireless, broadband and consumer electronics in Microsoft's Digital Media Division where he drove Microsoft's success in the ubiquitous adoption of Windows Media into the consumer electronics, wireless and broadband ecosystems. In this capacity Mr. Limberis gained extensive experience in the areas of mobile wireless, IPTV, MP3 players and music and video services such as Verizon, Tivo, Amazon and Netflix. He drove Microsoft to join the DVD Forum and then served on the DVD Forum steering committee which resulted in the adoption of Windows Media into the HD-DVD and Blu-ray standards. Mr. Limberis also served as an Entrepreneur in Residence at Dolby Labs where he defined Dolby's strategy to enter the networked entertainment ecosystems. Previously he was a vice president at PMI (acquired by Microsoft), VP of strategic marketing at Aureal Semiconductor (acquired by Creative Labs), VP and GM at Korg (Yamaha), and a founder of Ensoniq (acquired by Creative Labs). Mr. Limberis holds several patents in the DSP and media fields. He was a B.S. in electrical engineering major at Drexel University and holds an M.B.A. from Santa Clara University.