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Podcasts

2 years 7 months ago
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(Note: We have just announced that TVOT SF 2016 will take place June 7th-8th--purchase your Super-Early-Bird tickets here: http://tvotsf2016.eventbrite.com.) [itvt] is pleased to present an audio recording of the TVOT NYC 2015 session, "Balancing Traditional National TV Advertising with Advanced TV Advertising." The session was described in the show brochure as follows:   Television has long been about mass reach, and it continues to be more... Read more
2 years 8 months ago
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(Note: We have just announced that TVOT SF 2016 will take place June 7th-8th--purchase your Super-Early-Bird tickets here: http://tvotsf2016.eventbrite.com.) "Big Data and the Advertising of Tomorrow" at TVOT NYC 2015 [itvt] is pleased to present an audio recording of the TVOT NYC 2015 session, "Big Data and the Advertising of Tomorrow." The session was described in the show brochure as follows: "This session will focus on Big Data and the new... Read more
2 years 8 months ago
"The Essence of Excellence: How to Create Awesome TV Apps" at TVOT NYC 2015 [itvt] is pleased to present an audio recording of the TVOT NYC 2015 (December 3rd) session, "The Essence of Excellence: How to Create Awesome TV Apps." The session was described in the show brochure as follows: "Making sure the quality of the app matches the quality of the content is one of the most important things a content provider can do to ensure service success.... Read more
2 years 9 months ago
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Radio [itvt]: The Second Wave of Social TV at TVOT NYC 2015 [itvt] is pleased to present an audio recording of the TVOT NYC 2015 session, "The Second Wave of Social TV." The session was described in the show brochure as follows: "Despite the fact that some high-profile, early-stage implementations of social TV failed to resonate with audiences, the medium now appears to be gaining significant traction, driven by a number of recent, innovative... Read more
2 years 9 months ago
[itvt] is pleased to present an audio recording of the TVOT NYC 2015 keynote fireside, "The Stars of Live Social Broadcasting." The session was described in the show brochure as follows: "This session features an unprecedented line-up of the top stars of Periscope and YouNow, who will offer insights into the live social broadcasting phenomenon from the creator perspective. Among other things, the session will focus on how these creators are... Read more
2 years 9 months ago
[itvt] is pleased to present an audio recording of the TVOT NYC 2015 session, "Live Social Broadcasting and its Implications for Television." The session was described in the show brochure as follows: "The past year or so has seen a range of live social broadcasting platforms come into prominence, each with its own unique user experience, 'stars,' programming formats, incipient monetization techniques, and audience demographics. This session... Read more
2 years 11 months ago
[itvt] is pleased to present an audio recording of "Meet the Plurals: Beyond Millennials--The Next Generation of Video Consumers," a session from the The TV of Tomorrow Show 2015 Insights Track, which was organized by Frank N. Magid Associates. The session was described in the TVOT 2015 show brochure as follows: "As we focus on Millennials, the next generation is already entering college and the workforce. And while Millennials are deemed to be... Read more
2 years 12 months ago
Last month Spanish-language broadcaster, Univision, launched two interactive/social TV apps: the "Conecta" app, which is designed to enhance its music-based reality show, "La Banda"; and the "UniNovelas" app, which is targeted at viewers of its popular "telenovelas" (soap operas). The apps were the result of a partnership with cross-media interactive TV company, Screenz, which will see the latter creating a range of "customized digital... Read more
3 years 3 days ago
Last month, Rovi announced a joint initiative with speech-recognition specialist, Nuance Communications, that will see the companies collaborating on an end-to-end solution for conversational entertainment discovery. The solution will integrate Nuance's Dragon TV voice-recognition, text-to-speech and voice biometrics technologies with Rovi's cloud-based Conversational Services. In this video interview with [itvt] Editor-in-Chief, Tracy Swedlow,... Read more
3 years 2 weeks ago
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In this audio interview with [itvt] Editor-in-Chief, Tracy Swedlow, David Mendels, CEO of online video platform provider Brightcove, discusses how that company plans to make use of Apple's recently announced tvOS.  

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