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Podcasts

2 years 1 month ago
[itvt] is pleased to present an audio recording of the TVOT SF 2016 session, "Engaging the Distracted Viewer: New Advertising Formats." The session was described in the show brochure as follows: "In an era of adblocking, adskipping, timeshifting and multitasking (according to recent research from TiVo, 56% of viewers multitask every time, or nearly every time, a commercial break airs, with an additional 40% admitting to multitasking 'sometimes... Read more
2 years 1 month ago
[itvt] is pleased to present the fourth in a series of excerpts from Seth Shapiro's new book, TELEVISION: Innovation, Disruption, and the World's Most Powerful Medium (Volume 1: The Broadcast Age and the Rise of the Network), read by Shapiro himself. To listen to the excerpt--from Chapter 29: Nixon and Ailes--click here. Shapiro, a high-profile figure in advanced-TV and new media circles, is a two-time Emmy winner, an adjunct professor at USC... Read more
2 years 1 month ago
"The Future of Linear Channels and Apps in an OTT World" at The TV of Tomorrow Show 2016 [itvt] is pleased to present an audio recording of the TVOT SF 2016 session, "The Future of Linear Channels and Apps in an OTT World." The session was described in the show brochure as follows: "Online video consumption is exploding as audiences gravitate toward mobile viewing via Facebook or Snapchat. While more video than ever is watched, short-form and... Read more
2 years 2 months ago
In this recorded interview with [itvt] Editor-in-Chief, Tracy Swedlow, Ashwin Navin, Co-Founder and CEO of cross-platform media and analytics company, Samba TV, and Dan Ackerman, who recently joined the company from AOL as its Chief Revenue Officer, discuss the company's technology and its multiple applications. The technology, which is embedded in 180 million smart TV's, set-top boxes and other devices, is billed by the company as allowing its... Read more
2 years 2 months ago
In this recorded interview with [itvt] Editor-in-Chief, Tracy Swedlow, Brendan Condon, President ofAdMore, a programmatic TV advertising company that boasts over 1,200 local station and national network affiliates, discusses the company's platform, its partnerships, and its role in the programmatic ecosystem. http://www.admore.tv http://www.itvt.com http://www.thetvoftomorrowshow.com
2 years 3 months ago
Jared Feldman is founder and CEO of Canvs, a data and analytics company that scours conversations on social media in order to understand viewer emotions and their implications for the programming, marketing and monetization of television.  In this recorded interview with [itvt] Editor-in-Chief, Tracy Swedlow, Feldman casts light on the company's natural-language processing and semantic analysis techniques, which it describes as "marrying [a]... Read more
2 years 3 months ago
[itvt] is pleased to present an audio recording of the TVOT SF 2016 session, "TV and Video Innovation in the 2016 Presidential Election." The session was described in the show brochure as follows: "This session--falling the day after the California primary--will explore the role that advanced-TV/video advertising, new data and analytics technologies and methodologies, and new video-engagement solutions have been playing in the 2016 presidential... Read more
2 years 3 months ago
[itvt] is pleased to present an audio recording of the TVOT SF 2016 session, "Reinventing Programming for a New Generation." The session was described in the show brochure as follows: "This session will explore the new forms of storytelling and the new programming formats that are emerging on mobile and social-video platforms (such as YouTube, Periscope, YouNow, Snapchat, Instagram, Vine, and beyond), and what they tell us about the evolving... Read more
2 years 4 months ago
Jonathan Farb is Chief Product Officer of ListenFirst Media, a company that aggregates and analyzes a range of data streams (including digital and social metrics, sales figures, business intelligence, CRM data, mobile metrics and more) with the aim of providing advertisers and content providers with a 360-degree understanding of their brands' performance. In this recorded interview with [itvt] Editor-in-Chief, Tracy Swedlow, Farb discusses the... Read more
2 years 5 months ago
Play Podcast
[itvt] is pleased to present an audio recording of the TVOT SF 2016 keynote fireside featuring Tony Goncalves, SVP of Strategy and Business Development at AT&T's Entertainment Group. The fireside was described in the show brochure as follows: "A business this complex sometimes forgets the viewer at its core. Consumers win no matter what, and they're voting with time and money to watch content not available within the pay-TV ecosystem. The... Read more

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