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Keynote by Karen Leever, President of US Digital Products for Discovery, at TVOT NYC 2018

  • EVP & GM of Digital Media
    Discovery
  • Editor-in-Chief & Co-Producer
    InteractiveTV Today ITVT & The TV of Tomorrow Show

ITVT is pleased to provide more details about the TVOT NYC 2018 keynote, featuring Karen Leever, President of US Digital Products at Discovery, in conversation with Tracy Swedlow, Editor-in-Chief of ITVT. Here's the listing for the session from the show agenda:

 

10:15-10:40AM

Silas Theatre

Keynote: Karen Leever, President, US Digital Products, Discovery, in Conversation with Tracy Swedlow, Editor-in-Chief, ITVT

In conversation with Tracy Swedlow, Editor-in-Chief of ITVT, Karen Leever, President of US Digital Products at Discovery, will offer insights into that company's ongoing digital initiatives and future digital plans. Topics to be discussed include the evolution of Discovery's TV Everywhere platform, which now boasts 45,000 titles and is available to 85 million households in the US; how the company is creating new kinds of content for streaming apps, Snapchat, Facebook and other digital platforms; the unique ways in which it is "hypertargeting" superfans via social video, TV Everywhere and Group Nine Media, the digital media holding company (Thrillist, NowThis, The Dodo, Seeker, JASH) in which it is a major stakeholder; and how it believes video-consumption habits have changed over the past few years and will evolve going forward.

Remember: TVOT NYC 2018 takes place just 2 days from now, on December 6th