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ScottMariaHoward.jpg [itvt] is pleased to announce that we have updated the TVOT NYC 2016 Schedule of Sessions with more details about the keynote fireside conversation between Scott Ferber, CEO of Videology, Maria Mandel Dunsche, Head of Marketing at AT&T AdWorks , and Howard Homonoff, Media and Entertainment Columnist at Forbes.com . We have also included this information below.

We will be announcing details of additional TVOT NYC 2016 sessions this week and next.

The full TVOT NYC 2016 Schedule of Sessions is available at: http://thetvoftomorrowshow.com/announcing-schedule-sessions-tvot-nyc-2016-0 Purchase your TVOT NYC 2016 tickets here: http://tvotnyc2016.eventbrite.com ​


10:05-10:35AM, December 8th
Silas Theatre
Building a 21st Century Media Company: A Fireside Chat about Transformation, Technology and the Future of TV

TV now stands firmly at the intersection of technology and content. Maria Mandel Dunsche, Head of Marketing at AT&T AdWorks, and Scott Ferber, CEO of Videology, will discuss how media companies are adapting to this converging landscape, what "TV" really means in a cross-device world, and how data is transforming the way advertisers speak to audiences. Media strategist and Forbes contributor, Howard Homonoff, will lead the conversation.

[itvt] is please to announce the TVOT NYC 2016 panel session, "What the 2016 Presidential Election Teaches Us about the Future of Advertising."

The session will begin at 10:45AM on the Silas Stage (note: T VOT NYC 2016 takes place Thursday, December 8th at the SVA Theatre, 333 W 23rd St, New York, NY 10011 )

Here's a description of the session from the TVOT NYC 2016 Show Brochure:

Speakers-Seth'sPanel.jpg 10:45-11:40AM
Silas Theatre
What the 2016 Presidential Election Teaches Us about the Future of Advertising

This session will bring together a panel of experts from multiple areas of the advanced-TV and video advertising industry to explore the future of advertising through the prism of the 2016 presidential election.

The discussion will not only draw on lessons from the field that illustrate how effective--or otherwise--data-driven and other forms of advanced advertising proved during the election, but will also attempt to relate the future of advertising to broader societal and cultural trends that the election has brought to light. Expect a lively and spirited discussion! Panelists include:

Mike Bloxham , SVP of National Television and Video, Frank N. Magid Associates Ashish Chordia , CEO, Alphonso Seth Haberman , CEO, Visible World (Moderator) Tracey Scheppach , CEO, Matter More Media Ashley Swartz , CEO, Furious Corp. Zane Vella , CEO, Watchwith

The Schedule of Sessions for TVOT NYC 2016 is available at: http://www.thetvoftomorrowshow.com/announcing-schedule-sessions-tvot-nyc...

Purchase your TVOT NYC 2016 tickets at: http://tvotnyc2016.eventbrite.com

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[itvt] is pleased to announce that we have updated the TVOT NYC 2016 Schedule of Sessions with more details about the keynote presentation by Pooja Midha and Rick Mandler of ABC. We have also included this information below.

We will be announcing details of additional TVOT NYC 2016 keynotes, firesides and panels this week and next.

The full TVOT NYC 2016 Schedule of Sessions is available at: http://thetvoftomorrowshow.com/announcing-schedule-sessions-tvot-nyc-2016-0 Purchase your TVOT NYC 2016 tickets here: http://tvotnyc2016.eventbrite.com

Pooja-Rick-2016.jpg

11:40AM-12:00PM, December 8th
Silas Theatre
Digital Viewership Growth and Addressable Advertising--The Publisher's Perspective

This presentation will provide a walk-through of original research by ABC. Issues to be addressed include the growth and changes in digital viewership, the opportunity for addressable advertising that these changes represent, and the challenges publishers and advertisers face in embracing that opportunity. Presenters include:

Rick Mandler , VP of Strategy and Digital Media Advertising, Disney/ABC Television Group Pooja Midha , SVP of Digital Ad Sales and Operations, Disney/ABC Television Group

[itvt] is pleased to announce the TVOT NYC 2016 panel session, "Fixing Video Quality Before It Harms Your Brand."

The session will begin at 10:45AM on the Beatrice Stage (note: TVOT NYC 2016 takes place Thursday, December 8th at the SVA Theatre, 333 W 23rd St, New York, NY 10011)

Here's a description of the session from the TVOT NYC 2016 Show Brochure:

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Fixing Video Quality Before It Harms Your Brand

Speakers-ColinDixon.jpg Delivering a quality experience is critical to keep people engaged in your online video service. Get things wrong and you can quickly lose your customers, and even do long-term damage to your brand. So, how can you deliver an experience appropriate to the quality of your content?

This panel of experts will discuss what you need to know to ensure your distribution partners are delivering your content with great quality. Topics to be covered in the discussion include: What parameters you should be watching to prevent problems impacting your viewers' experience; why live video is so much harder to deliver with quality; the impact of the encoder on quality; why poor quality can be so damaging to your brand; and how distribution partners can help you increase engagement. Panelists include:

John Bishop , CTO, Media Business, Akamai Michael Dale , VP of Engineering, Ellation Colin Dixon , Principal, nScreenMedia (Moderator) Reza Rassool , CTO, RealNetworks Marty Roberts , CEO, Wicket Labs

The Schedule of Sessions for TVOT NYC 2016 is available at: http://www.thetvoftomorrowshow.com/announcing-schedule-sessions-tvot-nyc-2016-0

Purchase your TVOT NYC 2016 tickets at: http://tvotnyc2016.eventbrite.com

[itvt] is please to announce Bottle Rocket's TVOT NYC 2016 Master Class, "Case Studies--The Real Developers of Multi-Platform."

The Master Class will begin at 2:50PM on the Beatrice Stage (note: TVOT NYC 2016 takes place Thursday, December 8th at the SVA Theatre, 333 W 23rd St, New York, NY 10011)

Here's a description of the Master Class from the TVOT NYC 2016 Show Brochure:

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Bottle Rocket Master Class: Case Studies--The Real Developers of Multi-Platform

Bottle Rocket has developed multi-platform solutions for some of network and cable's biggest brands. This Master Class will cover the drama with real-life case studies and learnings including:

Prioritizing your multi-platform solution--the battle between your budget, business models, and platform desires. Keeping up with constantly evolving requirements--when everyone wants something different from you. Managing the hidden cost of being trendy. Identifying what makes you special--a platform-by-platform overview.

Presenters include:

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Judy Johnson Peter Welpton

Judy Johnson , Director of Product Management, AWE Powered by Bottle Rocket Peter Welpton , Business Development Executive, AWE Powered by Bottle Rocket Andy Dombroski , UI Specialist, AWE Powered by Bottle Rocket


The Schedule of Sessions for TVOT NYC 2016 is available at: http://www.thetvoftomorrowshow.com/announcing-schedule-sessions-tvot-nyc-2016-0

Purchase your TVOT NYC 2016 tickets at: http://tvotnyc2016.eventbrite.com

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Last Chance to Save $200 on your TVOT NYC 2016 Ticket

Discount registration for [itvt]'s seventh annual East Coast TV of Tomorrow Show event, TVOT NYC 2016 (December 8th, at the SVA Theatre in Manhattan's Chelsea district) ends at midnight Monday, October 31st (Halloween) .

Discount registration allows you to attend TVOT NYC for just $875 , representing a savings of $200 off the regular price of a ticket (and guaranteeing you a seat at this limited-attendance event).

To take advantage of this discounted pricing, click here : http://tvotnyc2016.eventbrite.com

To find out about special group rates (three or more), contact Tracy Swedlow at tracyswedlow@gmail.com or (415) 608-4766.

From November 1st through December 8th, tickets will be priced at $1,075.

For more information about TVOT NYC 2016, please go to our Web site: http://www.thetvoftomorrowshow.com

Have questions about speaking or sponsorship opportunities? Contact us: tracyswedlow@gmail.com or (415) 608-4766

TVOT NYC 2016's roster of over 100 speakers will include such luminaries as:

Adam Duritza, Senior Director of Global Partnerships, Yahoo (Yahoo View) Adam Gaynor, VP of Media Sales and Analytics, DISH Network Adam Ostrow, Chief Strategy Officer, Mashable Alan Wolk, Senior Advisor, MediaLink Alexander Rea, Creative Technology Officer, DDB Andre Swanston, CEO, Tru Optik Andrea Zapata, VP of Global Research and Analytics, Vevo Andy Monfried, CEO, Lotame Andy Swanson, VP/eSports Evangelist, Twitch Anna Bager, SVP and GM of Mobile and Video, IAB Ashish Thusoo, CEO, Qubole Ashley Swartz, CEO, Furious Corp. Ben Williams, Head of Communications and Operations, Adblock Plus Brendan Condon, CEO, AdMore Cathy Hetzel, Executive Vice President, comScore Charles Buchwalter, CEO, Symphony Advanced Media Chris Pizzurro, Head of Business Development, Sales and Marketing, Canoe Christian O. Peterson, Director of Product Management, Comcast Silicon Valley Innovation Center Colin Dixon, Principal, nScreenMedia Dan Ackerman, Chief Revenue Officer, Samba TV Dana Golden, EVP of Business Development, Silver Chalice Ventures David Gandler, CEO, FuboTV Debby Ruth, Senior Vice President, Frank N. Magid Associates Ed Laczynski, CEO, Zype Ed Wise, Chief Revenue Officer, Mashable Evan Silverman, SVP of Digital Media, A+E Networks Fabian Birgfeld, Founder and Director, W12 Studios Gabe Gordon, Managing Partner, Reach Agency Gareth Capon, CEO, Grabyo Gerard Kunkel, Managing Partner, Next Media Partners Helen Katz, SVP/Director of Research, Publicis Groupe Media Holden Berlin, SVP of Integrated Marketing and Program Development, Defy Media Howard Shimmel, Chief Research Officer, Turner Broadcasting James Shears, GM of Advanced TV, The Trade Desk Jason George, CEO, Telescope Jason Krebs, Head of Sales, Maker Studios Jesse Redniss, Co-Founder, BRaVe Ventures Jim Spaeth, Partner, Sequent Partners Jim Spare, COO, Interlude Joan FitzGerald, VP of Product Management and Business Development, TiVo John Collins, Managing Director, Broadcast and ITV, Media Storm John Harran, SVP of Business Development, Digital Distribution and Strategic Partnerships, Turner Jon Giegengack, Principal, Hub Entertainment Research Jonathan Bokor, SVP/Director of Advanced Media, MediaVest Jonathan Dakss, Chief Digital Officer, Epix Jonathan Farb, Chief Product Officer, ListenFirst Media Jonathan Steuer, Chief Research Officer, Omnicom Media Group Josh Cella, Head of Sales, Activision Blizzard Josh Chasin, Chief Reseach Officer, comScore Josh Clark, VP of Programming, Dish Network Justin Fromm, President, JF Advisory Laura Molen, EVP of the Lifestyle Advertising Sales Group, NBCUniversal Lisa Hsia, EVP of Digital, Bravo and Oxygen Media Lung Huang, Head of Strategic Partnerships, 84.51 Degrees Mario Armstrong, Host, The Never Settle Show/On-Air Contributor, NBC TODAY Mark Christie, CTO, Piksel Michael Gaston, CEO, Cut.com Mike Bloxham, SVP of National Television and Video, Frank N. Magid Associates Patrick Donoghue, CEO, Next Stop Willoughby Perry Weinstein, GM, North America, Accedo Peter Naylor, SVP of Advertising Sales, Hulu Pooja Midha, SVP of Digital Ad Sales and Operations, Disney/ABC Television Group Professor Al Lieberman, NYU Stern School of Business Reza Rassool, CTO, RealNetworks Rick Howe, The iTV Doctor Rick Mandler, VP of Strategy and Digital Media Advertising, Disney/ABC Digital Media Group Ron Lamprecht, EVP of Business Development and Digital Distribution, NBCUniversal Ronald C. Pruett, Jr ., CEO, Roker Media/Co-Founder, Roker Labs Sam Toles, Head of Global Content Partnerships and Distribution, Vimeo Sandy Grushow, CEO, Phase2 Media Scott Ferber, CEO, Videology Scott L. Brown, SVP of Engineering and Strategic Relations, Nielsen Sean Muller, CEO, iSpot.tv Seth Ladetsky, SVP of Sales, Turner Sports Sherry Brennan, SVP of Distribution, Fox Networks Stephanie Fried, SVP of Research and Analytics, Conde Nast Stuart Lipson, Executive Director, eSports Ad Bureau Tim Hanlon, CEO, The Vertere Group Tim Staples, CEO, Shareability Vince Cacace, CEO, Vertebrae Virginia Juliano, CEO, Cobblecord

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